PrimeWest Insurance Group is a strategic insurance and employee benefits advisory firm trusted by Directors of Human Resources, Chief Financial Officers, and business owners to materially reduce employee benefit costs while preserving plan quality, employee satisfaction, and full regulatory compliance.
With over three decades of experience in insurance brokerage, HR compliance, and employee benefits optimization, we help organizations uncover significant, sustainable monthly premium savings that are often overlooked in traditional renewal processes.
Our clients consistently engage us to:
Our mission is simple:
Help leadership teams spend less on inefficiency and volatility, and more on employees and growth.
PrimeWest specializes in quoting and integrating top-tier California group employee benefit plans for small to mid-sized businesses, combining carrier expertise with modern HR compliance infrastructure and AI-enabled analytics.
These tools allow us to:
Our frameworks are purpose-built for California and multi-state employers, addressing wage & hour considerations, benefits administration, COBRA, ERISA obligations, and audit readiness—without increasing internal HR workload.
Our employee benefits mission is disciplined and results-driven:
Design compliant, competitive, and financially responsible benefit programs that reduce employer cost while protecting employee satisfaction.
We leverage:
to design benefit strategies that:
Benefits are not treated as a commodity; they are managed as a financial and human capital strategy.
We build long-standing partnerships that allow us to fully understand each organization’s structure, workforce, and growth trajectory. This enables proactive cost containment, not last-minute renewal reactions.
Because of our established relationships with leading carriers, we can:
Once onboarded, clients receive ongoing, complimentary administrative and compliance support, including:
This model consistently delivers lower total cost of benefits ownership.
PrimeWest designs solutions based on:
The result is enterprise-level governance with SMB-level cost efficiency—often producing immediate and recurring premium savings without employee disruption.
SMBs gain access to:
Protecting leadership from regulatory risk while supporting a compliant, positive workplace.
Medical, dental, vision, disability, and voluntary benefits—engineered to reduce employer cost while maintaining employee satisfaction.
Risk protection aligned with financial and operational objectives.
Our expert team is ready to help you.
Explore our FAQs to find answers to common questions and get the information you need to make informed decisions about your insurance coverage.
An insurance broker is a professional who acts as a mediator between insurance companies and clients. They help clients find the best insurance coverage for their needs by comparing policies and prices from multiple insurers.
No, you are not required to use an insurance broker to purchase insurance. You can also buy insurance directly from an insurance company or through an online insurance marketplace. However, an insurance broker can provide valuable guidance and assistance in finding the right coverage at the best price.
Our company offers a range of HR and benefits consulting services, including employee benefits enrollment, HR compliance, and employee handbook development.
We work with businesses to review and negotiate their employee benefits plans, identifying opportunities to reduce costs while maintaining high levels of coverage and satisfaction for employees.
We keep up to date on all relevant laws and regulations and provide guidance and support to our clients to help them stay compliant with HR requirements.
We work closely with our clients to understand their specific needs and goals and tailor our services to meet their unique requirements. We offer flexible engagement models, including project-based and ongoing support.